Increase conversions of Flickr Pro and cut server space by updating the online presence and marketing materials to include the Auto Uploadr.

Create supplemental experiences for various coupon offers, including targeted offers for Adobe’s 6 million current Creative Cloud subscribers. 

Team: Monetization and Partnerships PM, Lead PM, FE, BE, QE

Role: Design Lead

Flickr Adobe Hero Art Iconic
Flickr Adobe Hero Art Literal
Flickr Adobe Hero Art Frameless
Flickr Pro Marketing Email

Flickr Pro Service Email to Spec

Pro Service Email Improvements

Flickr Pro Targeted Service Email

Service Email — Pro Users Only

Service Email — All Flickr Users

Final Targeted Service Announcement

Sprint Three
Adobe Header

Coupon Pages as States Concept

Pro Adobe Landing Page

Pro Auto Uploadr Landing Page

Pro New User Signed In

Pro New User Signed Out

Pro User Uploadr Download

Pro Uploadr Sign Up

Footer Last Chance to Buy Full Price

Footer Last Chance to Buy 30% Off

Footer Last Chance to Buy 40% Off

Adobe CC Non Pro Sign Up CTA

Adobe CC Pro Get the Plan CTA

Already Pro — Non Eligible

Already Pro — Flickr Pro +

Already Pro — Flickr Pro

Already Pro — Quarterly Plan

Already Pro — Annual Plan

Already Pro — 2 Year Plan

Coupon Pages as States Concept